From a customer perspective there is little to no difference between a classic or affiliate marketplace. The affiliate marketplace is the lesser known but it’s becoming an increasingly popular option due to the simplicity and speed to start-up with little to no integration required.
The affiliate marketplace is far more common within the travel sector and Ryanair Rooms is a good example. This is where a third party provides the products and/or services, e.g. hotels.com, but the front-end website is branded with the Ryanair Rooms look and feel. The user experience is, to all intents and purposes, as though the customer is using the Ryanair website.
In this scenario the marketplace receives commissions, for the products and services that have been sold, direct from the partner providing the service.
Did you know that our affiliate marketplace solution has over 500,000 products that you could be selling and earning additional revenue from?